UGC, or User Generated Content, is a concept in digital marketing that encompasses a variety of content created by third parties. This could include customers, UGC creators, company employees showcasing work processes, or professionally art-directed photographers whose work resembles UGC.
Social Media
TOP 5 reasons why your Restaurant Social Media is not working
In dining, social media platforms have become the main digital guide for tourists and locals to discover new places and stay connected with the ones they’ve visited or plan to visit. However, not all restaurants effectively use these platforms which end in losing potential revenues. Despite maintaining a consistent...
The Power of Social Media in the Tourism Industry
Social media has revolutionized the way businesses interact with customers, and this is especially true for the tourism industry. For restaurants, hotels, and resorts that work with tourists, being active on social media is crucial to attracting and retaining customers. These statistics are hard to swallow, especially if your...
Marketing VS Social Media Management: Which Should You Outsource?
Running a business is not easy, especially in a highly competitive market. Let us talk about the critical decision that many businesses face when it comes to their marketing efforts: what’s best to outsource all their marketing or just their social media?
The four-letter F word that makes your brand sound cheap
Let’s look at, by far, the worst four-letter F-word you can use to market your premium or luxury business, especially if it’s a Luxury Villa, Hotel, or Restaurant.
Everything you wish to know about outsourced marketing
According to a report by Sagefrog, 59% of companies go for outsourcing Marketing. The primary reason is that it tends to be economical and effective since an external Marketing agency can help to implement new strategies and actions or improve existing ones.
How outsourcing Marketing will help your business?
Many businesses are outsourcing marketing with marketing agencies. If you’re like most business owners, you’re always looking for ways to save time and money. And when it comes to your marketing and branding, outsourcing may be just the answer you’re looking for.
How long does it take to (re)launch social media?
How Long does it take to get visible on Social Media with organic reach? When is the best time to (re) launch social media? Let’s find out how long it will take to grow organically, to be ready before a specific season.
Social media tips: Stop doing these 5 common Instagram mistakes!
Social media is taking up more and more space in our lives. With the fast growth of its number of users, and business accounts – came the need to follow high-quality standards! Stop doing these common Instagram mistakes which we often find year after year of Luxury holiday villa,...
Inspiration: 126 travel quotes for your hospitality or travel social media account
Are you missing the inspiration to write social media captions for your travel social media account? Check our 126 travel quotes!
How to get a maximum of bookings for a luxury holiday villa?
The questions of all times for Holiday Villa business owners: how to get more bookings for your luxury villa? Find our 6 main sources of bookings for luxury villas with a unique brand.
Digital package: Instagram Must-know + Workbook & 400+ Customisable Social Media caption templates for Holiday villas or hotels
Get a maximum from your Social media with our 2022 re-editions of ready-to-use and customisable captions templates! The new package includes more than 400 caption templates, a workbook to boost your creativity, and an eBook with the most important Must-Know for a hospitality business account. In other words, over...
Social Media: Burger restaurant photo-shooting
Social media still can’t transfer taste and smell, so advertising for restaurants and food-related businesses is still based on the story you tell, and the media you show. Discover the case study of one of our last clients Stacked Burger Samui, for who we created more than 100 tasty...
Art Direction: for Hotel and Restaurant Social Media
In a creative project, the Art director deals with the strategic part, as well as coordinating and supervising the work of the designers, photographers, copywriters, and the rest of the creatives at their service. Find more about Social media post batching, our case study, and TIPs from our last...
The 3 fundamental rules of Pinterest for holiday villas and hotels
With over 450 million monthly active users in 2021*, and the possibility of advertising and scheduling posts – Pinterest is a social media to keep an eye on, especially for travel-related industries, such as Holiday properties, or Hotels! Find more about how to use Pinterest for holiday villas or hotels.